About 100 million people with a high online purchase rate
You can expect sales improvement by reaching Rakuten members
* New applications for the old version of Rakuten Pay (online payment) will end on November 30, 2022.
For applications made after November 1, 2022, Rakuten Pay (online payment) V2 will be used.
Rakuten Pay (Online Payment) V2 is an online payment service that allows registered Rakuten members to easily pay using their Rakuten ID on sites other than Rakuten Ichiba.
We provide businesses with the purchasing power of approximately 100 million Rakuten members nationwide.
Easy payment with only Rakuten ID and password
No need to enter personal information or credit card information
Save money by using and earning Rakuten Points
We will describe the flow of Rakuten Pay (online payment) V2.
About 100 million Rakuten members will be able to use it.
By making it possible to easily make payments using Rakuten ID, which is familiar to Rakuten members, which boasts the largest number of members in Japan, it is possible to approach a wide range of users.
Users do not need to enter personal or credit card information *, and simply enter their Rakuten ID and password to complete payments easily and securely, reducing withdrawal rates and improving conversion rates.
*Depending on the EC site, it may be necessary to enter personal information.
Rakuten points can be “collected” * and “used” at the time of purchase, which tends to increase the order unit price and the number of orders per year. Furthermore, by installing a “point part” on the site that displays the balance of Rakuten Points held by visitors with a Rakuten ID, a higher purchase promotion effect can be expected.
*Rakuten Points can only be earned by paying with Rakuten Card, Rakuten Points, and Rakuten Cash.
|Link type||API type|
|Pay-as-you-go||Recurring (simple)||Recurring (fixed / metered)|
For the procedure from application to start of use, please see About introduction.
We will estimate the usage fee (fee, etc.) after asking for details.
Recommended Content by SB Payment Service
Introducing content related to Rakuten Pay (online payment) V2. Feel free to take a look at various payment methods such as credit card payment and carrier payment.